Pepsi World

| December 12, 2009 | 2 Comments

blue_boy_band_and_pepsi_colaIt’s been a while once again, since I wrote anything here…though I did read many posts that other writers have

contributed. I was just going through some sites for my research and in the process also came across this website created by Pepsi Cola.

http://www.pepsiworldpk.com

I am glad that at least there is a local website finally, though I personally feel the homepage could be more happening and appealing. But I really liked the game for Mirinda…it was simple and fun. For other brands such as Dew, Pepsi and 7 Up there are some competitions. Brand info and TVCs are also put but I am not too sure the traffic level on the site but I guess it’s low.

There is a facebook page for the same but it is quiet too…

http://www.facebook.com/group.php?v=wall&gid=54670707817

And on youtube too:

http://www.youtube.com/user/Pepsiworldpk

Well you guys could visit the site and let us know your experience. And where does it lag and what needs to be improved or added here.  There’s a lot more to do so far as the bigger challenge in the digital era is to engage in an exciting way.

Tags: 7UP. Pepsi, amp, anything, brand, Cola, com, competitions, Dew, Facebook, game, homepage, Mirinda, Pepsi, Pepsi Cola, Pepsi Max, pepsi world, process, Research, site, traffic level, website, while, youtube, youtue

Category: Brands, Companies, Marketing, Other Stuff

About the Author (Author Profile)

Writer, Blogger, Copywriter & Animal Rights Activist.
MBA in Marketing
Author of “Pakistani Media: The Way Things Are” and
Co-author of “If Mortals Had Been Immortals and Other Short Stories”

  • Tyrone

    Hi,

    Good site only thing is that for mirinda why no local content?

    Also for model hunt, max vdos the gallery isn’t opening.

    Also why haven’t I seen promotion of this site etc on media, OOH etc?

    Tyrone

  • http://zainad.blogspot.com Zaira Rahman

    Engagement factor is missing here.

    I think, Sting’s website is better looking and facebook fan page is active and interactive.

    http://stingenergy.com/

    http://www.facebook.com/stingenergy?ref=ts

«
»