Pepsi – Badal Do Zamana – Thematic [2010]

| March 20, 2010 | 9 Comments

Pepsi has finally made an excellent comeback with an amazing ad featuring Aisam-ul-Haq (Tennis Star), Mohammad Amir (Young Cricketer) and Call the Band (Xulfi and Junaid). After a couple of years of experimenting with directions this new commercial is bang on target with young stars displaying their determination and how they achieved their current status with jOsh, jAzba and junOOn!

Its a great song by Call which revolves around the idea of hope (Omeed) and determination (junOOn). I personally love Aisam’s serve in the ad, and am quite glad that he is being promoted in Pakistan. Its an amazing achievement that he knocked out Roger Federer in Swiss Indoor Tennis Doubles in November 2009.

Jab Har Lafz Mein Ho Aisi Soch … Tou Kiya Rukay Gi Dunya … Badal Dou Zamana!

YouTube Preview Image

Tags: 2010, ad, aisam, aisam-ul-haq, Badal, badal do zamana, badal dou zamana, band, Call, comeback, commercial, cricket, determination, Ho, http www youtube, jazba, josh, junOOn, Mohammad Amir, omeed, pakistan, Pepsi, Roger Federer, Tennis, tennis doubles, tv, Xulfi, youtube, zulfi

Category: Advertising, Brands, Marketing, Video

About the Author (Author Profile)

Founder of PakMediaBlog, Sociality360, The One Rupee Project, and Head of Digital Strategy & Innovation at DHQ (Digital Headquarters). Twitter ID: saroshwaizZz , Personal Blog: www.saroshwaiz.com

  • sadia

    well no doubt aisam is a good choice but y aamir?! He can’t even speak properly!

  • http://babarkj.blogspot.com Babar Javed

    I dont know who the retard is behind these nonsensical campaigns

    Pepsi sponsored the Donkey Races last week. Wtf

  • http://saroshwaiz.com Sarosh Waiz

    Amir probably because he is one of the youngest stars, who has a few world records already and he is still not corrupt like other cricketers… If a campaign associating with sports, you need to have cricket as one option because its the most popular game in this country.

    Babar… please get me the picture of that DONKEY CART Race.. I have been asking around people.. Or at least more information … I need to look in to it.. :P

  • Agha Zohaib

    Dokey cart thing is a cheap stunt by Coke to defame Pepsi …. Do nt get fooled guys … you are marketers!

  • http://babarkj.blogspot.com Babar Javed

    that makes sense

  • http://zainad.blogspot.com Zaira Rahman

    Aisam is the best thing about this ad…I liked the sensory ad and the word play tvcs more though.

    And yeah after a long time Pepsi ads are being talked about in a positive way.

  • http://www.badaldozaman.com FK

    T20 Cricket Video by Pepsi for this song: http://www.youtube.com/watch?v=Z5et-u-7mc0

  • http://saroshwaiz.com Sarosh Waiz

    Great.. Thanks FK.. I was awaiting this new video by Pepsi for T20.

  • FK

    You are most welcome. Besides the video, Pepsi just revamped the whole website (www.badaldozamana.com) to reflect their ownership of cricket and youth.

    Let’s keep watching this space!

«
»