Author Archive for Faisal Kahn
The Next Big Thing- Online
Broadband penetration is on hype and people do use internet while they’re working i.e. obviously hi-speed internet connection. Internet users surf for a lot of different things in Pakistan specifically it is entertainment and then comes communication and knowledge. In the recent days if we look at our facebook live feeds we will notice a [...]
Understanding the New Influencers
Not long ago, you could count on your fingers and toes the number of people who shaped public opinion about your company. No more. Today, a new class of opinion leaders has emerged in an electronic free-for-all called the blogosphere. Bloggers, podcasters and micro-site publishers present both an opportunity and a problem for marketers.
These [...]
Online Advertising and Marketers in Pakistan
Advent of internet has introduced a new touch point for Marketers and an unprecedented opportunity to interact with the consumers online, where they plan, live and share their lives.
This opportunity has been bolted the Pakistani Market as well with a sufficient amount of users activating their participation, on the world wide web.
I will try not [...]
