Author Archive for Sarosh Waiz
Hello there! I’m Sarosh Waiz, a Marketing & Social Media Consultant and an Internet Entrepreneur. I am also the person who launched PakMediaBlog. You may visit http://saroshwaiz.com which is my personal blog, where I write about different topics which include marketing, advertising, social media, football, creativity, new discoveries, entrepreneurship, and random thoughts. If you wish to contact me, please do visit http://saroshwaiz.com or through my twitter id: saroshwaiz Stay around, and keep visiting.
Mc-Donald’s New Jingle Based TVC 11-12-44-622!!
Just checked out the new TVC by Mcdonald’s featuring Junaid and Xulfi from the Call Band. The ad is trying to building up on the delivery service by McDonald’s with a catchy jingle. This looks like an attempt to build the recall of their delivery number 11-12-44-622 .. interestingly enough I have seen the commercial [...]
Elements That Help To Generate The Viral Impact
We have all been watching and consuming video content on the web since our bandwidths increased through DSL and other options. Because of the social sphere nowadays, all of us have the ability to share such videos with our friends and family through social networks that we are a part of.
This is an opportunity that [...]
PMB Was Down Because Of A Hosting Glitch!
Greetings PMB Readers and Loyalists,
PMB was off the web for about 48 hours because of a glitch with the hosting company. Since we are growing with more readers happy with the PMB initiative, the hosting company migrated us to a better server temporarily.
However, we are looking to change our hosts and once we finalize and [...]
Pepsi Sensory – Ad (2010) – [Video]
February marks the start of Cola and beverage advertising in Pakistan and a new Pepsi commercial went ‘on air’ on Pakistani TV channels yesterday. A very different ad copy by Pepsi which is more straightforward as compared to previous campaigns.
The new logo change is finally introduced in Pakistan and it is yet to be registered [...]
Vintage Car Show [Pictures] – 2010 at The Forum – Karachi
Visited the Vintage Car Show at The Forum Karachi on the 14th of February 2010. Since I have some interest in vintage cars, it was an attractive event for me and I was looking forward to it since the last couple of months. A lot of car owners came in, to exhibit and display their [...]
Telenor Pakistan – Financial Results Announcement (Q4 – 2009)
Islamabad, 10th Feb 2010: Telenor Pakistan has posted strong results after a solid final quarter in 2009. Telenor Pakistan’s Q4 results announced their subscriber base to have reached 22.5 million. The net additions of 842,000 subscriptions during the fourth quarter are 77,000 more than the Q3 net additions. In the last quarter of the year, [...]
Olper’s TV Ad 2010 – Thematic [Video]
Check out the Engro Foods, Olper’s TVC (2010) by JWT. The commercial is directed by Asim Raza from the Vision Factory and features well known faces such as Nadia Khan, Ayesha Sana, Ayesha Alam, Sana Tariq, etc.
What do you think about this new campaign? Is it an attempt the keep Nestle distant from the Olper’s [...]
Cadbury Dairy Milk – Animation [Video]
Yet another effort by Cadbury Dairy Milk to build a campaign around happy occasions in Pakistan, and this time its an animation. I personally feel that this animation is a lot better than Cadbury Dairy Milk’s TVC that went on this year. It is a cute animation with a well connected purple theme that represents Dairy [...]
PakMediaBlog Nominated for Pakistan Blog Awards
Greeting Readers and Fellow Marketers!
It is a pleasure for us to announce today that PakMediaBlog has been nominated for Pakistan’s First Annual Blog Awards that is being organized by Google Pakistan and CIO Pakistan, whereas Dawn News is the strategic media partner.We are all excited and looking forward for some serious competition by other blogs [...]
Djuice & Redbull Street Style Winner Announcement [PR]
This is to inform all people that “Areeb Iqbal” has won the finals of the competition and will be flying to South Africa for the world finals of Red Bull street style. The PakMediaBlog team wishes him the best of luck for the global competition and we expect you to do the same.
Find the pictures [...]
Anti-Smoking Campaign [Video]
I still can’t understand why people smoke cigarettes. I have never tried one in my life and it never fascinates me. Some people told me that it relieves stress, but even being under tremendous stress I still can’t relate myself grabbing a pack of cigarettes and lighting them up to relieve mental stress. I am [...]
Pagal Khane Ka Doctor [Video]
I have not really known much about Zia Mohiyuddin, but his old audio and video clips have recently been shared a lot on social networks like Facebook. Check out the following video, which is actually an audio excerpt from one of his shows. It was hilarious and I couldn’t resist sharing it.
Karachi Fashion Week – 2010
I visited the 2nd day of Karachi Fashion Week 2010 yesterday at the Pearl Continental Hotel. The event was hyped up with glamour as expected with noticeable media personalities and models roaming around in the lounge area before the show. The part that killed my excitement level was the LONG waiting time, as being a [...]
Djuice & Redbull Street Style Football – Karachi
Djuice & Redbull Street Style Football tournament kicked off in Karachi last night. The event looked promising, and its about time that such brands are taking initiatives and bringing an urban sports culture in Pakistan. It is a World Wide football tournament and 16 best football freestylers from Karachi, Lahore and Islamabad had to compete [...]
Coke Happiness – Viral Video
I’ve heard marketers talking about finding ideas for viral marketing, but its not always so easy to come up with that killer idea. I was browsing through Youtube a couple of days back when the following Coke video caught my attention. Coke talks about spreading happiness in their communication and thats what they are trying [...]










