Tag: jingles
“Zong Competing With Telefun…”
It’s interesting how companies can compete to have not just advertisements but advertisements that are annoying enough to get people to sing their jingles andthen hate themselves for doing it. It might perform all functions, that is, inform, persuade and remind, however persuasion is something that might fail altogether . . . ah Telefun! It [...]
Jingle Based Advertising! Does It Work?
As consumers, we always tend to recall the sing along advertisements more as opposed to the other ones. This is an art that some advertisers have pulled of extremely well, where as the rest have failed miserably with their attempts. I personally feel and have experienced that jingle based advertisements are more likely to cling [...]
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