Tag: tv
Bank of Scotland Works Weekends
The new TV spot from the Bank of Scotland journeys through time towards its origins, with a voice over assuring current and future prospects of its highly revered customer relationship commitment even on the weekends. The spot by UK based ad agency RKCR/Y&R is simple enough but the detail in all the environments conveys a [...]
Maria B. on “Islam Hum Sab Ke Liye” (Hum TV)
What would come to your mind if I link designers with a purely Islamic show? I don’t know about you but it certainly makes me lose the credibility of the discussion of the show. HUM TV has started a transmission by the name of “Islam Hum Sab Ke Liye” starring Maria B and Khaled Zaheer. [...]
![Pepsi – Badal Do Zamana – Thematic [2010]](http://pakmediablog.net/wp-content/themes/wp-clear_basic v2.0/scripts/timthumb.php?src=http://pakmediablog.net/wp-content/uploads/2010/03/Aisam-150x150.jpg&w=150&h=150&zc=1 "Pepsi – Badal Do Zamana – Thematic [2010]")
Pepsi – Badal Do Zamana – Thematic [2010]
Pepsi has finally made an excellent comeback with an amazing ad featuring Aisam-ul-Haq (Tennis Star), Mohammad Amir (Young Cricketer) and Call the Band (Xulfi and Junaid). After a couple of years of experimenting with directions this new commercial is bang on target with young stars displaying their determination and how they achieved their current status [...]
Pepsico Launches Sting
Pepsico has now entered the energy drinks market by launching ” Sting” in Pakistan recently. The media break is pretty much visible with good frequency on selected TV channels. The quick feedback is that the selected channels are hitting the right audience. Besides, we can hear the disruptive radio executions also on most radio channels. [...]
Nazar Mein Rehtey Ho Jab Tum Nazar Nahin Aatey… The Grand Aman Project
Recently after flicking channels about, which I normally do when I don’t have anything to do, I came across this amazing video which had a great song and mind you, two of my favourite singers (Shanker Mahadevan and Rahet Fateh Ali) singing. At first I thought that it is some kind of movie trailer going [...]
Jingle Based Advertising! Does It Work?
As consumers, we always tend to recall the sing along advertisements more as opposed to the other ones. This is an art that some advertisers have pulled of extremely well, where as the rest have failed miserably with their attempts. I personally feel and have experienced that jingle based advertisements are more likely to cling [...]
Banksters! Get Your Dirty Hands Off My Children
One fine morning I had guests over at my place that had children with them. My mom told me to take them children to the lounge so that they could watch some cartoons. As soon as I turned on the TV the cartoon characters were making out like crazy, I was a bit embarrassed the [...]
‘Falling Prey to the System’
I will be challenging a few assumptions in this article only for you guys to open your minds and look at the big picture. The IQ of a mob is considerably lower to that of an individual. A practical incidence of this is seen in riots when clearly a single person alone wont commit a [...]
HBL – Tapping Into The Neglected SME Segment
In HBL’s latest “Business Value Account” advertising campaign, a farmer is featured as one of several small business owners whose anecdote is supposed to inspire potential customers to use HBL. TV, Print and Web ads prominently display the man and other entrepreneurs with the heading “Grow your business” & the tagline “Jahan Khwab, Wahan HBL”. [...]
Garnier Officially Steps Into The Pakistani Market
Garnier was created in the year 1904 and is owned by L’Oreal, and since then there is no looking back. This product has been famous for a range of high quality home hair colorants that are easy to use and give good results. We have been accustomed to use Garnier products because we have been [...]
Ufone & Zong Cold War Continues
So just when we thought Ufone had a brilliant reply to Zong’s network campaign, Zong came up with a response, which too is a viral one. Just saw it on you tube and sharing it with people here. Have a look at it…and let us know what do you think of this? From the [...]
The Highly Irritating Robots – Warid Telecom
Talking about being “in” the market scenario, expressing yourself through the best possible acts (in terms of advertising I mean), we all want to try something new; one that has never been done before by any other company. Nowadays, since the heat is at its verge and so is the T20 World Cup, all I [...]
Fresher – Juice Nahi, Fruit Hai Yeh
Juices have become really active now as the summer season sets in. And the intake of juices will rise with the scorching heat. The options to choose from have obviously increased with the already established juices from Nestle, Haleeb, Shezan, Tang etc being very much there. But there are other brands too in the market with Minute Maid’s Puply Orange and [...]
The Name Game – Celebrity Brands
There are times when we see something, feel it, like it and then buy it. This is an ongoing daily basis process that each of us go through. Be it bread or butter, a bottle of water or a packet of chips, we all seek something that satisfies our needs. A lot of us are [...]
UBL – Life ki tanki full!
UBL recently launched yet another credit card to add to their already large portfolio providing customers with another easy way to spend and get rewarded. UBL launched a campaign to promote their card, they had the added advantage of having PSO as a strategic partner with a countrywide reach and high visibility through their petrol [...]
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