Tag: Video

Surf Excel – Daadi Ek Minute TVC [Pakistani Adaptation]

Sarosh Waiz | September 26, 2010 | 4 Comments

Surf Excel, the leading detergent/washing powder, has been talking about dirt being good in all their international campaigns, and this year also they have adapted an international copy for their TV advertising in Pakistan. The ad is cute as all previous Surf Excel campaigns and has created a lot of talkability around the ad and [...]

Pepsi – Badal Dou Zamana – T20 Video

Sarosh Waiz | April 23, 2010 | 5 Comments

I’d like to thank one of my readers FK, who contributed this video to PMB. Pepsi’s Badal Dou Zamana campaign is all about individuals making an effort to change everything for the betterment. With words like JOSH, JAZBA, JUNOON and OMEED, Pepsi is highlighting and trying to revive the lost efforts that Pakistani’s were known [...]

Mc-Donald’s New Jingle Based TVC 11-12-44-622!!

Sarosh Waiz | March 14, 2010 | 1 Comment

Just checked out the new TVC by Mcdonald’s featuring Junaid and Xulfi from the Call Band. The ad is trying to build up on the delivery service by McDonald’s with a catchy jingle. This looks like an attempt to build the recall of their delivery number 11-12-44-622 .. interestingly enough I have seen the commercial [...]

Elements That Help To Generate The Viral Impact

Sarosh Waiz | February 28, 2010 | 2 Comments

We have all been watching and consuming video content on the web since our bandwidths increased through DSL and other options. Because of the social sphere nowadays, all of us have the ability to share such videos with our friends and family through social networks that we are a part of. This is an opportunity [...]

Pepsi Sensory – Ad (2010) – [Video]

Sarosh Waiz | February 18, 2010 | 0 Comments

February marks the start of Cola and beverage advertising in Pakistan and a new Pepsi commercial went ‘on air’ on Pakistani TV channels yesterday. A very different ad copy by Pepsi which is more straightforward as compared to previous campaigns. The new logo change is finally introduced in Pakistan and it is yet to be [...]

Olper’s TV Ad 2010 – Thematic [Video]

Sarosh Waiz | February 10, 2010 | 6 Comments

Check out the Engro Foods, Olper’s TVC (2010) by JWT. The commercial is directed by Asim Raza from the Vision Factory and features well known faces such as Nadia Khan, Ayesha Sana, Ayesha Alam, Sana Tariq, etc. What do you think about this new campaign? Is it an attempt the keep Nestle distant from the [...]

Cadbury Dairy Milk – Animation [Video]

Sarosh Waiz | February 9, 2010 | 4 Comments

Yet another effort by Cadbury Dairy Milk to build a campaign around happy occasions in Pakistan, and this time its an animation. I personally feel that this animation is a lot better than Cadbury Dairy Milk’s TVC that went on this year. It is a cute animation with a well connected purple theme that represents Dairy [...]

Nazar Mein Rehtey Ho Jab Tum Nazar Nahin Aatey… The Grand Aman Project

Sarah Taarik | February 5, 2010 | 1 Comment

Recently after flicking channels about, which I normally do when I don’t have anything to do, I came across this amazing video which had a great song and mind you, two of my favourite singers (Shanker Mahadevan and Rahet Fateh Ali) singing. At first I thought that it is some kind of movie trailer going [...]

Anti-Smoking Campaign [Video]

Sarosh Waiz | February 3, 2010 | 2 Comments

I still can’t understand why people smoke cigarettes. I have never tried one in my life and it never fascinates me. Some people told me that it relieves stress, but even being under tremendous stress I still can’t relate myself grabbing a pack of cigarettes and lighting them up to relieve mental stress. I am [...]

Pagal Khane Ka Doctor [Video]

Sarosh Waiz | February 2, 2010 | 0 Comments

I have not really known much about Zia Mohiyuddin, but his old audio and video clips have recently been shared a lot on social networks like Facebook. Check out the following video, which is actually an audio excerpt from one of his shows. It was hilarious and I couldn’t resist sharing it.

Karachi Fashion Week – 2010

Sarosh Waiz | February 1, 2010 | 1 Comment

I visited the 2nd day of Karachi Fashion Week 2010 yesterday at the Pearl Continental Hotel. The event was hyped up with glamour as expected with noticeable media personalities and models roaming around in the lounge area before the show. The part that killed my excitement level was the LONG waiting time, as being a [...]

Coke Happiness – Viral Video

Sarosh Waiz | January 31, 2010 | 0 Comments

I’ve heard marketers talking about finding ideas for viral marketing, but its not always so easy to come up with that killer idea. I was browsing through Youtube a couple of days back when the following Coke video caught my attention. Coke talks about spreading happiness in their communication and thats what they are trying [...]

BodyGuard – Lest We Forget :D

Moazzam K | September 4, 2009 | 1 Comment

Forget what you have been fed these few days and let me take you on a trip in my time machine… Now that I have been trying to find a job (with little success)… I haven’t had the time to make my usual postings and after the rebranding of the PakMediaBlog, I was looking for something [...]

Talk About Originality? Directed by Mr Waqar Zaka…

Moazzam K | July 17, 2009 | 10 Comments

Check out the famous foreign version of this video if you haven’t seen it, before moving on to the one below which so proudly directed by Mr Waqar Zaka… And this is the one Proudly directed by Waqar Zaka. His name appears at the end proudly showing that he directed this frame by frame theft. [...]

Omore OMG! The Art of Happiness or Is It?

Omar Khan | June 21, 2009 | 8 Comments

I’m sure most of you must have seen the Omore Ice Cream Ad by now. A friend of mine brought my attention to it while we were talking about random telecom crapiness so obviously Telenor’s Tom Thumb Ad was brought up and thats when he said “what’s up with that Omore ad?” and I quickly [...]

Greenstar: The SUNO ZARA Campaign

Umer Tanveer | June 5, 2009 | 1 Comment

Going through the blog I found out that the writers are more concentrated towards the BLING-BLING brands as they say. In Pakistan, there is a brand which has been working for the past 13 years yet no one wants to discuss about it openly. The brand has had its fair share of criticism when it [...]