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Mc-Donald's New Jingle Based TVC 11-12-44-622!!

Mc-Donald’s New Jingle Based TVC 11-12-44-622!!

Just checked out the new TVC by Mcdonald’s featuring Junaid and Xulfi from the Call Band. The ad is trying to building up on the delivery service by McDonald’s with a catchy jingle. This looks like an attempt to build the recall of their delivery number 11-12-44-622 .. interestingly enough I have seen the commercial [...]

Pepsico Launches Sting

Pepsico Launches Sting

Pepsico has now entered the energy drinks market by launching ” Sting” in Pakistan recently. The media break is pretty much visible with good frequency on selected TV channels. The quick feedback is that the selected channels are hitting the right audience. Besides, we can hear the disruptive radio executions also on most radio channels.
Sting [...]

Pepsi Sensory - Ad (2010) - [Video]

Pepsi Sensory – Ad (2010) – [Video]

February marks the start of Cola and beverage advertising in Pakistan and a new Pepsi commercial went ‘on air’ on Pakistani TV channels yesterday. A very different ad copy by Pepsi which is more straightforward as compared to previous campaigns.
The new logo change is finally introduced in Pakistan and it is yet to be registered [...]

Olper's TV Ad 2010 - Thematic [Video]

Olper’s TV Ad 2010 – Thematic [Video]

Check out the Engro Foods, Olper’s TVC (2010) by JWT. The commercial is directed by Asim Raza from the Vision Factory and features well known faces such as Nadia Khan, Ayesha Sana, Ayesha Alam, Sana Tariq, etc.
What do you think about this new campaign? Is it an attempt the keep Nestle distant from the Olper’s [...]

Cadbury Dairy Milk - Animation [Video]

Cadbury Dairy Milk – Animation [Video]

Yet another effort by Cadbury Dairy Milk to build a campaign around happy occasions in Pakistan, and this time its an animation. I personally feel that this animation is a lot better than Cadbury Dairy Milk’s TVC that went on this year. It is a cute animation with a well connected purple theme that represents Dairy [...]

Anti-Smoking Campaign [Video]

Anti-Smoking Campaign [Video]

I still can’t understand why people smoke cigarettes. I have never tried one in my life and it never fascinates me. Some people told me that it relieves stress, but even being under tremendous stress I still can’t relate myself grabbing a pack of cigarettes and lighting them up to relieve mental stress. I am [...]

Coke Happiness - Viral Video

Coke Happiness – Viral Video

I’ve heard marketers talking about finding ideas for viral marketing, but its not always so easy to come up with that killer idea. I was browsing through Youtube a couple of days back when the following Coke video caught my attention. Coke talks about spreading happiness in their communication and thats what they are trying [...]