Category: Industry News
Ron Paul’s 2012 Thought Provoking Ad Campaign
Here is an interesting ad campaign that would actually make Americans think while putting themselves in other people’s shoes, those people that their governments have victimised during the post 9/11 time period, thus making it their worst nightmare. The variations in voice for this particular ad carve out a scary yet a very thought provoking [...]
Annoyances the real estate agent will forget to tell you
1. The beggar who stops by your area at precisely 2pm every single day to scream, cry and whine his case while writhing on the floor begging for mercy. My aim isn’t that great and we just have One stapler so … 2. The tea boy who decides to whistle one an off-tune while ascending [...]
Can Your Job Stress Kill You? [Infographic]
Can your job stress kill you? A question that we probably think about but never really say out loud. I found this cool infographic about job stress and thought to share it with you guys. Something interesting to note here is that, Advertising Account Executives and PR Account Managers are in the top 10 stressful [...]
TV Recap: “Humsafar” interpreted by 5 Year Old’s
My mom loves this show … it’s dramatic and depressing to (attempt) watching. But these kids don’t mind. Witness the hilarious review of (I’m assuming) a recent episode: The OST isn’t bad either Conclusion? The fair character rules. Well Done Media
10 Reasons Why Bankers are Mostly Human
Summary: Research shows that most bankers are human. Research shows most bankers will adjust their lifestyles when faced with the catastrophic consequences of climate change including (but not limited to) a change in standard of living. Yet … more and more bankers are investing in coal and other sources of energy that will inevitably destroy [...]
Coca Cola Rewards Honesty: Part Two
Coca Cola Portugal continues its tradition of proving “There are reasons to believe in a better world” What did you think?
Lussun TV Update: Positively Covering Allan Fakir
The fifth track from the indie series “Lussun Sessions” covers an Allan Fakir song by Hyderabad and Jamshoro based band called POSITIVE. Video director is the existential Nadir Shehzad Khan, D.O.P by Ahsen Ali and audio produced by Bilal Nasir Khan. Another favorite track on Lussun Session is an original track from Jumbo Jutt
Dunkin Do Not’s
Since most meetings with clients are setup near or around Clifton, we tend to meet at Dunkin Donuts (near Forum). So far, I’ve seen 3 customer tantrums: 1. Customer Upset that after ordering and paying a value combo meal/deal, she is informed by the staff that one of the items in her deal is NO [...]
Why Muslim Countries Don’t Have a Smokin’ Joe Frazier
Smokin’ Joe Frazier died recently. It is said that Muhammad Ali v Frazier 1st bout was seen by half of the world and we do not know about other worlds yet. It was named ‘Fight of the Century’. They last fought in Manila. After 14th round, Joe’s manager didn’t let him into the ring. In [...]
VOTE NOW – Pakistan’s 2nd Annual Blog Awards
The long awaited Pakistan’s 2nd Blog Awards are here and the event is being hosted by PC World Pakistan & IDG in December 2011. The 2nd Annual Blog Awards are presented by Youtube and Google, with Nokia as the 1st Lead Partner, Djuice as the 2nd Lead Partner, where as Dell and Intel are supporting [...]
Social Networking with Neighbors Made Easy
When the social networking boom struck, we used to it to search and add anything and anyone of interest. As time went on, we removed the irrelevant locations and people from our circles and groups. Nextdoor wants to cultivate and experience a RELEVANT social network, one through which you and others can immediately benefit from. [...]
ReDigi Time!
Startup ReDigi will be opening “the world’s first online marketplace to legally recycle, buy and sell, used digital music files” this summer. On the ReDigi Marketplace, music “owners” can “manage their music libraries by selling their unwanted digital music, or purchasing the music they do want, at drastically discounted prices”. To read up on legalities, [...]
ETRONIKA: Transactions in 2015?
Movenback wants to be the 1st cardless bank. Here’s the proposition: Wave your arms like a character in minority report (minus the cool headsets) and pay off your utilities. Sound fun? Geeks think so. The creator is sure than banks will go cardless by within the next 5 to 7 years Self Propelled Flight 101: [...]
@Walmart: The Path of Billions
The recent launch of @WalmartLabs, is working towards utilizing the data collected online in customer social networks in an attempt to reshape the future of shopping. This is just one of the many efforts by global retailers to capitalize on the e-commerce push. Like other retailers interested in making billions in revenue, Walmart intends to [...]
British Council – Campus Drives
PRESS RELEASE Cultivating the opportunities for getting education and employment all over the globe, the British Council Pakistan launched interactive mentoring sessions for exploring international education and career opportunities in various colleges/universities of Karachi. Engaging the student bodies of the respected institutes, posters announcing the seminar were put up all over campus and the Student Ambassadors created [...]
The Aftermath of Aamir Liaqat’s Exposure
In the aftermath of the revelation of Aamir Liaqats true offscreen persona, I’ve been dealing with fits of laughter and pride out of the witty use of phrases heard in the video. But before we see the fun stuff, lets see what the Alleged Creator/Distributor of the Video has to say: Internet Meme’s News Media: [...]
Pakistan vs India – Segregation of Two Entities But One Soul
Fourteenth of August is a very phenomenal date; it is when Pakistan came in to INCEPTION. There is a legitimate difference between ‘independence’ and ‘inception’. Independence was not achieved by Pakistan. It was achieved by ‘India’ (the before partition India and Pakistan). Thus I would not call it independence of Pakistan, but India. It is [...]
Alim Online – Caught Red Handed Online!
It was Independence Day but something happened in the online space of Pakistan that diverted the online conversation topic from Pakistan to Dr. Aamir Liaqat Husain. I am referring to the video that has been bigger hit than the film Bol itself in Pakistan. Geo reported copyrights over it and was taken down from Youtube [...]
Shoaib Durrani’s Engagement Announcement Excites Grave Robbers
The InQishaaf fanbase of unhappy aunties and confused scene-based-boyz has been dealing with a tremendous blow to the heart following the announcement that Rockstar-Dentist Shoaib Durrani of the band InQishaaf is due to be married this year. This is the 2nd time aunties and boyz will have openly contemplated mass suicide following tennis sensation Aisam [...]
Family Advocate Center Can Help
A short, wordless, hard hitting (pun not intended) TV spot by Esparza Advertising for the Family Advocate Center. Just Watch: Can this be done in Pakistan? And if so, whose willing to step up? To our female viewers I ask: Do you think this TV Spot would encourage women to make smarter relationship choices, prepare [...]
SZABIST inspires IBA
This isn’t some long post, its visual! This is one of the many promotional arts created by students of SZABIST to create awareness for an EM (Experiential Marketing) project called Experience SZABIST. It’s pretty right? You better agree because IBA students certainly do: Now many would call this cheating, but the EM course instructor Mr. [...]
Pampers Pakistan: Mom’s Meetup
With a stream of events being organized by brands these days, meetups are among the most prominent ones. Where other brands have been introducing bloggers meetups as one of the most common forms of meetups being organized, Pampers Pakistan went a step ahead by launching the new Pamper’s Premium Care range with a Mom’s Meetup. [...]
Facebook Lawn
Ever heard the proverb SHOOTING ONESELF IN THE FOOT?? Yes you all must’ve but have you seen that put into practice?? I doubt it. I’m pointing towards Firdous Lawn which launched their summer spring lawn collection recently, hired the top faces from Bollywood for the past two years spending millions of rupees also covered every [...]
Logistics Personified!
Advertisement is just about getting the right message across to the right people. Trying to many things with the ad might ruin it altogether. Here is an advertisement about a specialized service which has been rightfully understood and executed by the ad-team making it a different yet an interesting ad. They’ve used inculcated all the features [...]
The Television Industry – Challenges & Solutions
Overview After decades of maintaining the highest impact on popular culture and innovation, the most influential medium of entertainment is dying, leaving behind several generations of avid fans who came to adapt and discard its memorable broadcast experience. Gone are the days when engaging the viewer was as straightforward as delivering demanded content, at relevant [...]




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